Hello, I’m Ashley–
I find ways
forward
through design, strategy, and innovation leadership.
SKILLSDESIGN STRATEGY • COLLABORATIVE WORKSHOP FACILITATION • VISUAL DIAGRAMMING • TEAM LEADERSHIP • UX DESIGN • USER RESEARCH
The world needs, and longs for, thoughtful, intentional people who create good systems, processes, and products.
I have spent the last 15 years seeking the intersection of design, strategy, and culture so that I can contribute to and lead teams who are growing professionals so that they can serve a world in need.
WORKTaking a website design request and helping leadership see that technology wasn’t going to fix the problem.
Designed a companion app for Greek student leaders that resulted in having more accurate data about Greek InterVarsity impact.
Planned and facilitated a 2-day in-person off-site for the EveryCampus Steering Committee and Operational Partners that resulted in 3 concepts being developed.
Co-lead the program team to create a time-zoned, intimate, virtual conference with the innovative Mighty Networks platform for 2,000 participants– a 400% increase from the last conference.
A professional fable about a team finding its way forward integrating user-centered design, agile methodology, and cross-functional collaboration.
WRITINGWhat can lemonade and mountain dew teach us about problem solving and client engagement?
Expand the imagination during ideation and help everyone bring their best ideas so you don’t miss out on a stroke of brilliance.
Going remote is easier than ever, and yet remote employees still face challenges that supervisors will have to address. Read the Remote Supervisor’s Handbook to make sure your remote staff are as successful as in-person staff.
I find junior-created designs often have to be totally reworked not because they were bad designers, but they didn’t know the data that undergirds their design. Read this short primer about databases to design with the data you have.
VALUESCreativity
We are designed to be creative. I begin every workshop by participants to look at their reflection and say, “I am creative” and then to look at the person next to them. “And YOU are creative!”
Collaboration
We are designed to work in partnership. I have a rule on my team that nothing goes out until someone else has seen it – because our best work has thumbprints of others on it.
Critical Thinking
We are designed with limitations. I love to dream and play with possibilities, and I also love to investigate them– asking questions like, “What are the barriers?”
Clarity
We are designed for order. I take great care to communicate often, clearly, and with consideration with my leadership, team members and clients.
CERTIFICATIONSHuman-Centered Strategy
2022 Activating Strategy
2020 Designing Strategy
Design Thinking
Creativity & Leadership
EDUCATION(in progress) Masters in Management
Expanding my skillset to be well-rounded in marketing, strategic business management, leadership, process management, global business, communicating with data, and finance.
University of Illinois
B.S. Computer Science – Digital Media; Systems
A unique degree that provided a solid foundation in computer programming, visual communication, and systems analysis.
Awards
Outstanding Systems Graduate
Special Recognition for Projects and Excellent Academics
Taylor University
“She has worked to raise the overall design literacy by regular lunch and learns, bringing more inexperienced co-workers along, and by her willingness to lead project teams.”
Pete Juvinall | Director IT Business Services – Molina Healthcare
Alan Ritari | CEO – Agathon
“She ran a damn fine workshop. Good content, pace, confidence, and great insights.
“Ashley is exceptional at developing others professionally, providing high quality design and strategy expertise to a multitude of projects, and is a pleasure to work with.
Jennifer Hollingsworth | Executive Director, InterVarsity
I watched her bring a radical user experience vantage point to our team and to myself. She is helping teams stay in sync in a way that we need, and that more teams across the organization need.
Maureen Huang | National Director of Creative Labs, InterVarsity